We start with a focused transformation programme built around your team’s needs, then keep standards rising through an ongoing sales academy. Every programme is built on professional competencies endorsed by the Institute of Sales Professionals, the professional body for sales, and ends with a certificate of training completion, endorsed by the Institute of Sales Professionals.
A focused programme that brings everyone onto one consistent, best-practice standard, built on professional competencies.
An ongoing academy that maintains and protects the standards your team has reached, month after month.
Transformation programme + Academy subscription = your sales academy
How your academy works →Each programme draws on a wide range of topics, so it’s right for your company and the individual.
For anyone in B2B sales whose role is to develop new opportunities in their territory.
For anyone responsible for the retention and growth of client accounts.
For engineers, consultants, business owners and other specialists who need to win new business, or are stepping into sales for the first time.
Find out more →For managers of sales and account teams. The coaching skills and models needed to grow and maintain high performance.
Every topic you choose follows the same six steps, repeated throughout your programme for lasting performance.
Learn. Coach.
Do. Repeat.
Learn. Coach. Do. Repeat.
This is one topic. The same six steps are repeated for every topic in your programme, so new skills become everyday behaviour.
Once your transformation programme is complete, subscribe to the academy to keep the cycle going: little and often, until it becomes the way your team works. Choose the PSA academy, or build your own with us.
Academy pricing on request.
Our training is based on professional competencies, endorsed and accredited by the Institute of Sales Professionals, to produce credible, commercially sound and confident sales professionals. Every participant receives a certificate of training completion, endorsed by the Institute of Sales Professionals: recognition from the professional body for sales.
About the Institute of Sales Professionals →About our programmes and how they fit around real sales roles.
Professional Selling suits anyone in a sales role, with routes for new business development and account growth. Sales for Non-Sales Professionals is for specialists who now sell, and Performance Coaching is for sales leaders. We’ll help you choose.
Yes. Each programme draws on a wide range of topics, so it’s right for your company and for each individual.
Sales is an always-urgent role, so learning happens little and often. New skills are tried out in real sales conversations between sessions, with coaching to keep them on track.
Our ongoing academy, bespoke to you or the PSA version, keeps skills sharp through live events, coaching and masterclasses, so initial gains don’t fade.
No, but it’s highly recommended. Most teams reach the end of their programme and want to carry on.
The transformation programme is a one-off fee at enrolment, per person or per cohort depending on size. The academy subscription is per person, per month, starting when the programme ends. Academy pricing depends on how involved you want us to be, so it can be tailored to your budget.
Our programmes are based on professional competencies endorsed and accredited by the Institute of Sales Professionals, and every participant receives a certificate of training completion, endorsed by the Institute of Sales Professionals.
Tell us where your team is now and where you need them to be. We’ll recommend the right starting point.